WEBVTT

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BUILD 011. RECORDS LOOK THE SAME. Similarity is not identity.

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STRUCTURE. WHAT KIND OF THING? Model entities before matching.

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SUPPORT. IDENTIFIER. ATTRIBUTE. RELATIONSHIP. Every signal needs evidence.

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CONFLICT. CONTRADICTIONS CAN SPLIT. Never average away authoritative mismatch.

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REVIEW. RATIONALE + ROLLBACK. The score never merges records.

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MINIMIZE. MATCH ONLY WHAT IS NECESSARY. Context determines identity.